What are the Methods for Keyword Clustering and Topic Modeling? (And Why You Need Both!)
From Keyword Chaos to Content Clarity: Mastering Clustering and Topic Modeling Let’s be honest: your keyword research spreadsheet is probably a beautiful nightmare. You’ve got thousands of great search terms, but turning that list into a cohesive, high-ranking content strategy? That’s where most people get stuck. It’s time to move beyond single keywords and think in terms of topics . This is the core idea behind Keyword Clustering and Topic Modeling , and they are the two most powerful tools you have for building content that Google loves. Section 1: Keyword Clustering—The Organizational Powerhouse 💡 Think of your website as a library. Keyword clustering is the process of putting all the books (keywords) on the same shelf (content page) if they cover the same core subject. The goal? To create one single, authoritative piece of content for a group of related keywords, rather than diluting your power by creating multiple, similar articles. 1. The Search Results (SERP) Overlap Me...